Amsterdam

Discover Amsterdam

Amsterdam effortlessly blends old-world charm with modern vibrancy, offering visitors a truly unique and unforgettable experience. This picturesque city, with its historic canals, cobblestone streets, and stunning architecture, invites you to explore its many facets—from world-renowned art museums to bustling markets, serene parks, and exciting sporting events.

As you wander through Amsterdam, you’ll be surrounded by the legacy of its storied past. Explore the iconic Rijksmuseum, home to masterpieces by Dutch Golden Age painters like Rembrandt and Vermeer, or visit the Anne Frank House to reflect on the city’s poignant wartime history. The Van Gogh Museum provides a window into the life and work of one of the world’s most beloved artists, with an impressive collection that will captivate art enthusiasts of all ages.

Amsterdam’s UNESCO-listed canal ring is a must-see, and there’s no better way to take it all in than by embarking on a canal cruise. Glide along the city’s scenic waterways, passing by charming 17th-century buildings, picturesque bridges, and bustling cafes. The city’s unique layout, with its interwoven canals and narrow streets, offers endless opportunities for discovery, from quaint neighbourhoods like The Jordaan to vibrant squares such as Dam Square, where history meets modern city life.

For those seeking an interactive experience, the Heineken Experience looks into one of the Netherlands' most famous exports, with guided tours through the original brewery, beer tastings, and even a chance to pour your pint. Meanwhile, Vondelpark provides a tranquil escape from the city’s hustle and bustle, perfect for picnics, cycling, or just soaking in the serene surroundings. This vast green space is a favourite among locals and visitors alike, particularly during the warmer months when you can catch open-air theatre performances or relax by the ponds.

Amsterdam is also a paradise for outdoor enthusiasts. Known as the world's cycling capital, the city boasts an extensive network of bike paths, allowing you to explore its attractions at your own pace. Rent a bike and ride alongside locals as you take in the sights, from bustling markets like the Albert Cuyp Market to the serene paths along the Amstel River, where you can even try your hand at rowing.

If you’re a sports fan, Amsterdam has much to offer. Attend an exhilarating football match at one of the city’s legendary stadiums, or tour the facilities to see where some of Europe’s top players train and compete. The city’s Olympic Stadium, originally built for the 1928 Summer Olympics, is a testament to Amsterdam’s rich sporting history and hosts events and tours for those interested in learning more about its legacy. During the winter months, participate in the Dutch tradition of ice skating at outdoor rinks across the city, adding a touch of magic to the season.

Beyond the sights, Amsterdam’s event scene pulses with energy and variety. Music festivals draw visitors worldwide, featuring everything from electronic beats to jazz, while cultural events like King’s Day bring the entire city together in a sea of orange to celebrate the Dutch King’s birthday. The Amsterdam Light Festival illuminates the city’s canals during winter, transforming it into a wonderland of light installations that showcase the creativity of artists from around the globe. Amsterdam also hosts numerous film and cultural festivals, highlighting its position as a global hub for art and creativity, with events that appeal to all tastes.

As you explore the city’s attractions, don’t miss the chance to explore its culinary offerings. Amsterdam’s food scene is diverse and delicious, reflecting its multicultural heritage. Sample traditional Dutch treats, like freshly made stroopwafels and herring from street vendors, or explore the city’s international dining scene, where you’ll find cuisines from all over the world in its lively restaurants and cafés.

In Amsterdam, every corner reveals something new—a hidden garden, a historic landmark, or a cosy café where you can sip a coffee by the canal. With a rich tapestry of art, history, and modern culture, Amsterdam is a city that invites you to slow down, explore, and immerse yourself in its warm and welcoming atmosphere. Whether captivated by its museums, enchanted by its canals, or inspired by its vibrant events, Amsterdam promises a remarkable experience that will leave you with memories to treasure for a lifetime.

Sports

Amsterdam is a thriving city for sports lovers, offering various events, teams, and facilities to enjoy.

• Football Clubs: Attend thrilling matches with passionate local fans. Amsterdam is home to one of Europe's most famous football clubs, known for its rich history and exciting games.

• Cycling: With dedicated bike paths and extensive cycling routes, Amsterdam is a paradise for cyclists. Rent a bike and explore the city like a local, with plenty of scenic routes along canals and parks.

• Rowing on the Amstel River: Try rowing or participate in rowing or Canal biking along the iconic Amstel River, which offers a unique perspective of the city’s stunning waterfront.

• Ice Skating: During winter, enjoy ice skating at outdoor rinks around the city. Experience this Dutch tradition at locations that offer skate rentals and a cosy atmosphere.

Sporting Attractions

• Stadium Tours: Go behind the scenes at Amsterdam's renowned football stadium. Walk through the players’ tunnel, visit the locker rooms, and learn about the club’s history in the museum.

• Olympic Stadium: Visit Amsterdam’s historic Olympic Stadium, originally built for the 1928 Olympics. Today, it hosts events and offers a glimpse into the city’s sporting heritage.

• Amsterdam Bos: This large forest park on the city's outskirts is perfect for outdoor activities. Try canoeing, horseback riding, or jogging along beautiful trails.

• Skate Parks: For a modern twist on Dutch sporting traditions, head to one of Amsterdam’s popular skate parks, where locals gather to skate and socialise.

Top 10 Attractions for Groups

1. Rijksmuseum: Discover masterpieces by Dutch artists, including Rembrandt and Vermeer, in the country’s most famous art museum.

2. Anne Frank House: Explore the preserved hideaway where Anne Frank wrote her famous diary, a moving experience of Amsterdam’s wartime history.

3. Canal Cruises: Take a group canal cruise through Amsterdam’s UNESCO-listed canal ring, passing by historic buildings and scenic bridges.

4. Van Gogh Museum: Dive into the life and works of Vincent van Gogh with an extensive collection of paintings, sketches, and letters.

5. Dam Square: Visit the bustling heart of Amsterdam, where you’ll find the Royal Palace, the National Monument, and plenty of shops and cafés.

6. Heineken Experience: Tour the original Heineken brewery, learn about the brewing process, and enjoy the iconic Dutch beer tastings.

7. Vondelpark: Relax in Amsterdam’s largest and most popular park, perfect for picnics, cycling, or enjoying open-air theatre performances.

8. The Jordaan District: Stroll through this historic neighbourhood filled with charming shops, art galleries, and traditional Dutch cafés.

9. Albert Cuyp Market: This bustling outdoor market offers everything from fresh produce to Dutch delicacies and souvenirs.

10. NEMO Science Museum: Ideal for families and groups, this interactive science museum offers hands-on exhibits and stunning city rooftop views.

Events

Amsterdam’s events scene is diverse and vibrant, with something to suit every interest.

• Music Festivals: Experience world-renowned music festivals featuring electronic, jazz, and classical music. Amsterdam’s venues and outdoor spaces host concerts throughout the year.

• King’s Day Celebrations: Join the lively annual celebration of the Dutch King’s birthday when the city fills with orange-clad locals, music, and street markets.

• Amsterdam Light Festival: During winter, marvel at the beautiful light installations illuminating the city’s canals and historic sites.

• Film and Cultural Festivals: Attend one of the many film, art, and cultural festivals that celebrate Amsterdam’s creative spirit and feature local and international talent.